In this episode I interview Esther Gons, the CEO and Co-founder of Ground Control and also author of “Innovation Accounting”, which explores how one can account for their innovation program.
Guest: Esther Gons is CEO and Co-Founder of GroundControl. Software platform for measuring innovation.
GroundControl offers a structured approach to de-risking innovation and reporting on relevant indicators and insights. Get your teams onboarded into this structure to kickstart innovation. Get your stakeholders involved with data-driven decision-making and risk reduction. GroundControl is used by companies such as Colgate/Palmolive, Euler Hermes, DHL, Enexis, and ABN Amro.
Esther is the co-author of the recently published Innovation Accounting book. This book provides a practical guide for measuring your company’s innovation ecosystem. Winner of the 2022 Golden Axiom Business Book award.
Gons is the co-author of The Corporate Startup; How established companies can develop successful innovation ecosystems. Winner of the 2019 Golden Axiom Business Book Award and the 2018 Management Book Of The Year Award. Published world-wide and translated in Dutch, Indonesian, Japanese, German, and Polish.
She is an international speaker on topics of corporate innovation, innovation accounting, entrepreneurship, startups, lean methodology, business models, and customer development.
An entrepreneur for over 20 years she has mentored over several hundred startups so far, e.g. as lead mentor in the Rockstart Accelerator programs, Lean Startup Machine, and Evolv weekends.
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“Leaders, Managers, and individuals need the right metrics to ensure they are performing”